Louis Vuitton first TV ad

"A Journey"




What is a journey?

A journey is not a trip.

It's not a vacation.

It's a process. A discovery.

It's a process ........ of self-discovery.

A journey brings us face to face ........ with ourselves.

A journey shows us not only the world,
but how we fit in it.

Does the person create the journey
or does the journey create the person?

The journey is life itself.

Where will life take you?

Louis Vuitton


fabulous TV ad.

Agency: Ogilvy, Paris
Creative: Christian Reuilly

Agency Producer: Laure Bayle
Production Company: Quad Productions, Paris
Director: Bruno Aveilla
Producer: Martin Coulais
DP: Philippe Lesourd
Cameraman: Bruno Aveillan

Post-Production: WIZZ Paris
Post-Producer: Manuel Beard
Editor: Fred Olszak
Flame Artist: Bruno Maillard
Special Effects/Processes: WIZZ, Paris
Music: Gustavo-Santaolalla